General Merchant Funding is a financial services organization located at 150 Trumbull Street, Hartford, Connecticut. The entity operates in the small-business financing sector, offering capital solutions to help operators pursue growth and continuity. Its public-facing footprint suggests a focus on bridging funding gaps for commerce through alternative lending options, including short- to mid-term credit facilities and equipment financing.
Historical context and scope The organization appears to have established a niche in supporting locally owned businesses, with emphasis on accessibility and speed relative to traditional lending channels. Its operational scope is concentrated within the Hartford area, aligning loan products to the cash-flow needs of small to medium-sized enterprises. The firm’s services are described in public profiles as revolving around working-capital enhancements and equipment-related funding tailored to small business demands. The organization’s presence in multiple business directories indicates ongoing activity and a formal corporate structure.
Note: The description is derived from publicly available directory and profile entries and does not include proprietary or internal data.
Address
150 Trumbull St 4th fl, Hartford, CT 06103
Phone
(877) 89 32 274Website
generalmerchantfunding.comBetter than 92% of providers in Hartford
In addition to the primary service, General Merchant Funding also offers:
Links and information about General Merchant Funding:
Specialties: General Merchant Funding specializes in securing additional capital for small to medium sized businesses. We offer products to our clients such as SBA Loans, Unsecured Loans and Equipment Financing. Established in 2008. GMF was started with the intention of helping main street business owners find funding during the recession. General Merchant Funding found out the many business owners were fed up getting denied at the bank and wanted a faster easier option. So we decided to make...
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www.concretecms.comRead 2 customer reviews of General Merchant Funding, one of the best Finance businesses at 150 Trumbull Street 4th fl, Hartford, CT 06103 United States.. Find reviews, ratings, directions, business hours, and book appointments online.
reviews.birdeye.comRegular, high quality content About us page (with information on the two of us, (including pictures etc) Contact us page Any necessary legal pages (terms of service, privacy policy, disclaimer etc.) Active social media accounts Consistent branding throughout the website and social media Both our employers (banks) have blogs and we plan to ask if we can write guest posts to try and slowly try and build up backlinks to our website.
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www.accuracast.comGeneral Merchant Funding is a verified financial service provider. This means we have confirmed their business information, contact details, and they have received customer reviews. You can trust this provider for your financial needs.
Find answers to common questions
General Merchant Funding is listed as a financial service provider in Hartford, CT and must follow both state and federal regulations that apply to this type of business. As with any financial provider, you should review the agreement carefully before signing, make sure you understand all fees and repayment terms, and only use official contact details from this page or the company's own website. Avoid sharing personal or payment information with anyone who contacts you unexpectedly and, if something seems unclear, ask General Merchant Funding to explain the terms in writing before you proceed.
To improve your chances of getting better terms from General Merchant Funding, be prepared with accurate information about your income, existing debts, and the amount you really need to borrow. If possible, check your credit history in advance, avoid late payments on other accounts, and consider offering collateral if the product allows it, as stronger overall finances can help you qualify for more favorable rates or fees. It's also a good idea to compare General Merchant Funding with other providers in Hartford and to ask directly about any current promotions, loyalty benefits, or ways to reduce the total cost of your loan.
General Merchant Funding has a rating of 5.0, which is better than 92% of providers in Hartford.
Requirements can vary by product, but for most visits you should be ready to bring a valid government-issued ID, proof of income (such as recent pay stubs or bank statements), and proof of address like a utility bill or lease. If you are applying for a title or secured loan, you may also need the vehicle title, registration, and insurance details, along with any other documents General Merchant Funding requests. It is always best to call ahead using the phone number on this page so General Merchant Funding can confirm exactly which documents you need for your specific situation.
In addition to its primary service, General Merchant Funding also offers: Loan agency, Financial consultant.